MARKETECK  S.A.

Full marketing and Consulting Services in Argentina

  Direct Marketing, List Brokers, Sales Training, Market Research in Argentina

  English

Marketeck S.A. offers all the marketing services your company might need. Larger companies generally contract us for specific market research, direct marketing or sales training programs. Medium sized companies usually contract us for  a wider range of services including strategic planning and marketing in a first stage, then direct marketing and sales training later on. 

Services     

Marketeck offers a considerable international experience. Most of our staff is bilingual.

Partners

Our group includes associated companies, each one a respected specialist in his field.

CALL MARKET. Our Data Base Service rents or sells 28.000.000 names updated regularly. We manage lists for clients. We also offer merge-purge and name correction and up-dating services. At this time we are probably Argentina’s biggest list suppliers. Transnational clients include Dun & Bradstreet, Citibank, American Express, Providian, Reader’s Digest.

AMQ, we carry out market research and investigations throughout the country.  We are particularly strong in Focus Groups. AMQ clients make up a who’s who of marketing leaders:   J Walter Thompson, Kellog's, Ford, VW, Pepsi, Philip Morris, P&G, Lever, Colgate, etc. 

GRUPO OLIVOS. offer full advertising services. Design, media management, catalogues, price lists, Point of Purchase specialists. We have been very successful in designing and putting up effective stands in international shows and conferences. Clients include Tiger (Brazil), Rational (Germany) and EECOL (Canada) 

ERIZE Y ASOCIADOS. This associated consulting group specialized in quality and ISO 9000 consulting and training. One client, a hospital,  has won the Argentine equivalent of the Malcolm Baldridge Award.

 Training

Tested training courses. We offer in-house training or work with Chambers and Associations. At the client’s request, we also organize congresses. Currently available courses we tailor to your needs:

• Sales Training

The VT series combine Tony Robbins, the PSS and NLP into one strong, interactive sales workshop that motivates and teaches tested management by objectives and production techniques.

The Triumphant sales training  workshops have been called “The best in Argentina :”

- VT-P: El Vendedor Triunfante - Planner  (The Triumphant Salesman Planner)

- VT-T: El Vendedor Triunfante - Técnicas  (The Triumphant Saleman-Techniques)

- ECT:  Professional account and producer management and Supervision.

- PT:  Successful insurance producer training workshop.  Repeated and improved, this workshop has been given to producers of  The leading insurance companies in four countries.

• Direct Marketing            

- Successful Direct Marketing                                                          

- Successful DM copywriting                                                           

- How to set up a backroom     

•  Telemarketing

- Successful Telemarketing

- How to Handle Complaints

- Telemarketing Strategies

• Strategy

- General Theory of Kisses Series (How to sell more while reducing costs): Down-to-earth marketing for account executives and managers

- SS: Satisfaction Seminar.  Workshop on Quality of Service that finishes with the participants drawing up their own quality standards.

Contacts

Henry Whitney, President and founder, MARKETECK S.A.   Graduated from Trinity College, Hartford, Ct, U.S. Marine Corps Schools, Quantico, Va., Industrial College of the Armed Forces, Washington, D.C. Worked in account management and marketing in Johnson & Higgins; Set up the Citibank insurance operation in Brazil; Managed Sud Atlantica Insurance for Continental Insurance Corp.; General Agent or correspondent for Phoenix Assurance, Tokyo Fire & Marine, Swiss Life. Founding member of the Argentine Direct Marketing Association.  Respected specialist in Direct Marketing and Sales Training.

Catamarca 3137, 1636 Olivos, Provincia de Buenos Aires Tel  54-1-4794-6793  Telfax 54-1-4794-7841. E-mail: marketeck@fibertel.com.ar

Jorge Rivaldo, Director, Call Market. Marketing  Graduated from the Conservatorio Nacional. Prepared catalogs for various years before specializing in data base management.   Av. Beiró 3360, 3ºA, Buenos Aires, 54-1-4503-2353; jr@callmarket.com.ar    www.callmarket.com.ar

Ana Maria Queirolo, Director of AMQ. Graduated in Psychology from the U of Buenos Aires.  Esmeralda 1384, Piso 4,  Buenos Aires; 54-1-4327-2057;  amqueirolo@arnet.com.ar

Oscar Schejtman, Director, Grupo Olivos, Creativity, design and Advertising. Graduate from the U B A.

Corrientes 598, Olivos,   54-1- 4711-0031; grupoliv@interprov.com

Marcos Erize, Senior Partner, Erize y Asociados. Graduate of the International University, Venezuela.  Ciudad de la Paz 1535, 2ºF, Buenos Aires, Argentina; 54-1- 4781-3286; erizeconsultores@sinectis.com.ar

Jose Giombi, Telemarketing Technical consultant. Set up Telemarketing Centers for BankBoston, Efectivo Si, Banco Velox. Telemarketing, Strategies, organization, Installation and training. Systems analyst and Marketing studies, UBA.

Clients

Partial list of the companies we have worked with:

                                                Finance and Insurance

                               Electronics, Household Apliances and Computers

                                       Retail,  Wholesale and Manufacturing

                                               Services, Health, Education, Others

MARKETECK S.A..

Catamarca 3137, B1637CCA, La Lucila, Buenos Aires.

Tel.: 4794-6793 

Telfax. 4794-7841

E-mail: marketeck@fibertel.com.ar

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